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Shelly Styles Once More!

4 Mar

A little while back, we wrote a blog about having the pleasure of shooting with Shelly, a long-time Cherry Velvet Enthusiast and friend of our designer, Diane. She was such a jewel to shoot & speak with that we ended up with so much great material!

Between her fantastic styling of our dresses & her incredibly affirming ideas about body positivity, we couldn’t resist writing one more blog…

…And so we invite you to let us take you on another fashion journey with Shelly…!

As we mentioned previously, probably one of the best parts of shooting with Shelly was her arsenal of accessories at our disposal:

You didn’t hear it from us, but there was more than a little fawning over her sparkly baubles and eye catching heels! But more than her jewelry, we loved the little golden nuggets of positivity that Shelly had to share with us. When asked what body positivity means to her, she most eloquently said:

“Body Positivity is an act of self-love. It is appreciating who and where you are in the moment and not subscribing to society’s conditioning and expectations. We’ve been told for so long that only a certain age and size should get positive attention, but that’s not right at all. After all my own trials and tribulations, I’m very happy with who I am.”

And we’re very happy she is who she is, too! Just look at how much she glows in our Paige – Tiffany Swizzle:

As she slipped on the dress + crinoline, we asked her what she thought of crinolines and she smiled,

“I’ve been wearing crinolines since I was 2! I love them. Nothing makes you feel more instantly feminine.”

We definitely concur!

Shelly never likes looking the same and enjoys how a simple change like pairing different accessories and removing the crinoline freshens up the whole look. As She styled herself, she waxed saucy humour about the versatility of our dresses.

“Women never like repeating themselves, am I right? That goes for when we’re talking and dressing up!”

Take another few chic looks at this chick’s look!

In our last Shelly blog, we mentioned how her fun and whimsical fashion sense made her a perfect choice for these style spotlights. But on top of that, we think she deserves the world…Plus!

Our collective hearts sank when we heard her poignantly talk about her struggles with image issues and eventually overcoming an eating disorder. But ever the optimist, she stands by what she endured and is proud of prevailing through these challenges. These days, she happily embraces her body and confidently loves herself.

It definitely showed as soon as she shimmied into our Kate – Ticker Tape:

“This is fat chick FABULOUS!” she cheekily exclaimed.

She beamed as she told us that her coworkers would often place friendly bets on what kind of Cherry Velvet dress she would come into the office with; our dresses were such a treat for everyone to lay their eyes on!

With the lovely neckline details, a full skirt + crinoline, it’s hard not to agree!

We hope you enjoyed Shelly’s inspiring words and gorgeous styling as much as we did. It is always such a pleasure to learn more about the beautiful souls that make our dresses even more stunning.

XOX Cherry Velvet

Missed our first blog about Shelly? Read it here!

Find our Paige in Tiffany Swizzle, Kate in Ticker Tape + many other unique prints in our New Arrivals at Cherry Velvet!

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You’ve Got A Friend In Me

24 Feb

Cherry Velvet vintage inspired retro dresses in regular and plus sizes

Sneak peek of some new Doris dresses coming soon!

 

 If there’s one thing everyone can agree on, it’s that everything is so much more fun with a friend. Think of shopping and what do you think of? Hangin’ with your bestie! Vancouver is filled with so many beautiful souls who rep our dresses so well and we are so lucky to know two lovely ladies that stand out not only as gorgeous Cherry Velvet models, but incredible friends with a magical bond.

 

 

Seeing Veronica and Erin model together, you can tell that these two girls really “get each other’s crazy” (as Erin so aptly puts). Veronica is Samwise to Erin’s Frodo…Lilo to her Stitch…Ron to her Harry…We could obviously go on.

 

Models by day, Fangirls…always!
Cherry Velvet vintage inspired retro dresses in regular and plus sizes

 

 From Disney obsessions to Simpson References, these cuties are the perfect example of kindred spirits. Friends since 2006, they both met acting for a local playhouse – quickly bonding over assorted geekery and a shared passion for performance.

 

Just like true sisters (from different misters!), not only was Veronica one of Erin’s Elven bridesmaids for her themed wedding, but they’ve also supported each other in things like auditioning for the same role in a local production of “The Graduate”!

 

 Cherry Velvet followers will already recognise Veronica as one of our favourite models, so it’s only fitting that she inspired Erin to connect with us as a model shortly after she became an official Cherry Velvet Girl.

 

 Awhile back, we had the pleasure of shooting with these charismatic chickies for our Spring 2017 Lookbook. But between the impromptu singalongs and all the face pulling, we couldn’t help but feel like we were all hanging out like old friends. You definitely see how much fun these girls love to have.

 

 

 

 …but when it came to lights, camera, action, these Princesses of Poise knew how to turn it on!
Cherry Velvet vintage inspired retro dresses in regular and plus sizes

New Doris dresses coming soon!

 

 “Together, we are… The ULTIMATE Plus Model!…” Veronica exclaimed.

“…She’s the T & I’m the A! Whenever we go lingerie shopping we always joke that she can’t find anything to fit her boobs, while I can’t find anything to fit my butt!” Erin added. (It’s adorable how they finish each other’s sentences.)

She also points out that they both love the Retro aesthetic and it was a dream come true to get the same chance with us that Veronica had. After seeing her in our dresses, Erin realised she wanted a chance to model dresses that were as unique as her. “It’s nice that curvy girls get to wear fun patterns and feel great!”

All it took was faith & trust (…and a little bit of pixie dust) and here she is!

 

 As they slipped into this season’s gorgeous dresses, they commented that our pieces fit like a glove whether you’re an “Erin” or a “Veronica”.

Our straps are designed for comfort and support, so Veronica never has to worry about anything other than stopping traffic! No bra-strap slippage here. And Erin loves how our dresses nip at the waist so perfectly. Identifying as “pear-shaped”, she was delighted at how our fun and full skirts accentuate her curves without resorting to uncomfortable body hugging.

Veronica nodded knowingly, “I honestly feel like they’re cut and designed so that women can actually wear them.”

Well, hey! We can’t argue with that, can we? We just love the classic dress silhouette!

It certainly was an adventure with these daring Gryffindors & we hope you enjoyed this little glimpse at the unique people who help bring Cherry Velvet to life!

XOX Cherry Velvet

 

In the Vancouver area this weekend?
Bring your BFFs & come down for our first Studio Shop of the season –
today from 2-7pm (Feb. 24) + Saturday (Feb. 25) from 11-5pm.

 

Find these + many other unique prints in our New Arrivals at Cherry Velvet!

 

Join Our Mailing List for exclusive discounts, sneak peeks & more!

 

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4X Dresses now Available!

8 Feb

Cherry Velvet | Now Available in 4X!

 

Last year, for the first time ever, we offered size 4X. Later, the Plus Size community was buzzing about an article by Marcy Cruz of Plus Size Magazine, along with some prominent bloggers in the community, regarding size inclusivity (including sizes 22+).

At the same time, an avid Cherry Velvet Enthusiast and Plus Fashion blogger, Muffin Queen’s Closet, featured one of our 4X styles, the Brooke Tangerine Stardust.

Caught up in all this lovely press, we found ourselves in the rather (un)fortunate position of being sold out of 4X! It was wonderful that our 4X’s were a hit, but we felt terrible disappointing anyone who wanted a piece of Cherry Velvet for themselves.

Fast forward to a brand new year and we are delighted to announce that a new slew of gorgeous curvy dresses will be released, including the much sought after 4X!

When Cherry Velvet began, we were deeply committed to creating great fitting plus size dresses, originally offering sizes XL-3X. As we began to sell our dresses, we received feedback from our shops that Regular sizes were asking about our gorgeous dresses, too!

We soon made the decision to expand our size chart to include sizes small to large. Despite our commitment to Plus Sizing, it seemed like everyone wanted a little bit of Cherry Velvet. By the time we added XS, we were up to nine sizes!

After much feedback from admirers, we discovered that there were still women who wanted to be a Cherry Velvet girl, but were unable to! So we’ve decided to replace our XS option with 4X, to further refocus our shop’s mission to offer unique dresses and retro inspired prints to those who don’t have has much variety in their size.

This Spring, we’ll be offering 4X sizing in a few of our signature vintage inspired styles. All these dresses feature full skirts and pockets!

Brigitte
Our best selling dress for a reason, our Brigitte features a flattering scoop neckline and a peek-a-boo back, finished with an adorable knot.

Brigitte 2017 Cherry Velvet 4X Prints

These 4X prints are available now! Regular (S-L) + Plus Sizes (XL-4X)

Doris
One of our most classic designs, our Doris features a fitted bodice with bra-cup seaming to emulate a retro corseted look!

Doris 2017 Cherry Velvet 4X Prints

Brooke
With a gorgeously full skirt, our Brooke features a sweetheart neckline and cute cap sleeves for even more added sweetness.

Brooke 2017 Cherry Velvet 4X Prints

Moving forward, we’re keen to continue expanding our 4X Styles with more selection and would love your feedback.  We’re always interested in hearing what your thoughts are.  Please e-mail us @ cherryvelvetplus @ gmail (dot) com

We want to make your dress dreams come true!

XOX Cherry Velvet

Looking for the dress Marcy Cruz featured in her blog? Find our Brooke Dress in Tangerine Stardust here!

Our newest prints, Brigitte in Luncheonette & Pocket o’ Posy can be found in our New Arrivals! More coming soon!

 

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Join Our Mailing List for exclusive discounts, sneak peeks & more!

How to: Shelly Style

20 Jan

 

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We make our dresses for you, so it makes perfect sense to reach out to you when representing our line. Our dresses are as unique as your own personal style and we love to see how our Cherry Velvet girls style their dresses. Enter Shelly! Our regular readers will recognise her as a friend of Diane (our designer), whose fun and whimsical fashion sense makes her a perfect choice for this. A self-proclaimed, “sexy, fat chick” with a penchant for dresses, she’s an avid Cherry Velvet aficionado.

With her approachable smile, she’s a beacon of Retro-inspired style and has remarked that Cherry Velvet are her favourite dresses. We were so pleased to hear that she often gets stopped on the sidewalk when she’s wearing them!

On top of that, we knew Shelly has amassed an envy-inducing collection of darling shoes (including our favourite shoe brand, John Fluevog) –

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and jewelry…

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So we asked her to choose a few dresses to style along with her pretty things, as well as model for us – to show off her unique, CV-style. As always, we were delighted by Shelly’s cheerful and confident personality. She tells it like it is and exemplifies the body positive, self-assured attitude that pairs perfectly with our dresses.

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We knew the Olivia Dress was the perfect choice for her when we heard her explaining her style philosophy, “fashion is a feeling.” Fittingly, as soon as she donned the delicate Violet Ribbon print, she exclaimed, “it feels like something out of 1950’s Paris!”

 

 

 

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She went on to explain that she enjoys the juxtaposition of “simple with fancy.” She suggests pairing a denim jacket with our dresses or jazzing up a more subdued print with statement shoes.

 

 

 

 

Our dresses look absolutely fabulous with belts and this thick patent leather one is a lovely complement to our subtle take on the pinstripe. It really makes those fierce heels pop!

 

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She definitely had a blast trying out our brightest Doris Dress yet, The Pixel Party. It was hard to contain her enthusiasm! As soon as she saw it when she was picking her choices, she had to show it to her husband.

“He’s a bit of a geek and this dress just screams ‘Comic Con’! He loves the pixelated print.”

Shelly’s colourful personality definitely comes out in this trendy, statement dress. We’re not surprised she chose it, considering her other favourite dresses are our Brooke Dress in Vanilla Stardust (now sold out) & Danielle Dress in Bazaar.

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Check out those adorable shoes. Pixels & holograms? Flawless!

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These Cosmos Meteor shoes from Fluevog are out of this world!

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Stay tuned for another upcoming post, wherein Shelly shares her thoughts about body positivity and more of her beautiful charm with us.

XOX Cherry Velvet

Find one of Shelly’s favourite dresses, The Danielle in Bazaar & many more Retro-inspired, Plus Size dresses  at Cherry Velvet Plus!

Diners, Dresses & Dames (Save-On-Meats Photoset)

23 Dec

We wanted to keep the 2nd to last blog of the year light & cheery, so what better way to do that than with a #flashbackfriday!

Being located in East Vancouver, we’re lucky to be surrounded by so many local businesses with amazing history and connection to our community. One such business has been serving the neighborhood since 1957.

May we (re)introduce you to a local favourite diner on East Hastings Street, Save-On-Meats.

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Did you know that as of 2016, the building itself is 125 years old? We love that Vancouver has so many historical buildings!

Originally a quaint butcher shop with a small sandwich counter in the back, it quickly became legendary for its amazing burgers and excellent prices, leading to its expansion as a full diner. (While still maintaining the busy butcher side!)

While the original owner decided to close up shop in 2009, operations were picked up by a local entrepreneur in 2011 and Mark Brand has continued to run Save-On-Meats with the same standards and commitment to the community that it has become well known for.

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Besides its wonderful history with Vancouver, Save-On-Meats boasts one of the most adorably legit retro diner interiors in the whole city. When it reopened 5 years ago, we knew it would be the perfect spot for our Spring 2013 Catalogue photoshoot.

It’s hard to believe it’s been almost 4 years to date since we shot this. January 9th, 2013 to be exact! We had an amazing cast of models with the likes of Ruby Roxx, Elly Mayday, Miss Lucky Dee…and despite the threat of delicious all beef patties, we even cajoled our gorgeous Veggie pattern maker at the time, Genesis, into striking a pose or two. We were also lucky to have an incredible Glam Squad, to transform these lovely ladies into Pin-up perfection.

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Which, of course, was entirely necessary, when we had the famous Shimona Henry of Pin-Up Perfection Photography at the helm, ensuring maximum pout & poise. We absolutely love her style!

Check out a a few pics below:

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We hope you enjoyed this little blast from the past!
(And who knows…maybe we need to drop in for a burger & shake again in the New Year…)

Click here to view the rest of the photoset!

XOXO Cherry Velvet 

 

Take Your Sweet Time In Slow Fashion

9 Dec

In a previous blog, we recently discussed the concept of “Fast Fashion”, but now we want to take some time to explain the other side of the coin. The positive opposition to “Fast Fashion” which Cherry Velvet holds close to our heart. A concept fittingly named, “Slow Fashion”.

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To encourage needless spending, the Fashion Industry thrives on the concept of “Buy to toss”. Slow Fashion turns this idea around and defines itself by giving proper value and weight to a garment through its slower, more deliberate production process – from design to finished garment. Our designs remain classic and stand apart from passing trends, exemplifying style longevity. By sourcing high quality fabrics and offering traditional cuts, we design dresses that are not only beautiful, but timeless.

As a Canadian company that prides itself on making socially conscious choices, we know that our business is interconnected with not only our environment, but the globe’s social structure as well. It is our responsibility to make business decisions accordingly, in order to lessen the negative impact our choices have on the world. By simply decreasing the volume and frequency of fashion production and ensuring it is managed with a certain level of standards, we make sure our participation in the industry leaves as little unnecessary pressure on our global community as possible. Furthermore, by supporting local factories that uphold codes of conduct, instead of hiring overseas production, we encourage the fair treatment of workers. We even print our labels locally, to support the development of local businesses and skills.

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When you purchase a piece of Slow Fashion like one of our dresses, what you’ve bought will not be an “impulse buy” because of a “good deal”. What you’re buying is the idea that your style reflects a sense of creative individuality, as well as your willingness to act responsibly with how and where you spend your money. By spending more and buying less, you understand that style integrity is directly affected by the quality of material & labour involved, while being a socially conscious consumer. Instead of filling your closet with dresses you may never wear more than once or twice, you’ll collect a cohesive, classic wardrobe, all the while supporting fair wages and the sourcing of ethical production methods.

XOX Cherry Velvet

Miss Lucky Dee ‘Keil’s it Again!

3 Dec

Miss Lucky Dee wearing Cherry Velvet's Ava Dress in Black & White Polka Dots

 

 

Once Upon A Time, Cherry Velvet HQ had themselves a double threat in the office…

Long before the team we have right now, Cherry Velvet had themselves a Sales & Marketing Coordinator who would occasionally pinch hit as model, too! By day she went by Danielle Keil, but in front of the camera, she’s Miss Lucky Dee!

 

 

Born & raised in Hope, BC, Danielle moved to Vancouver to be the first in her father’s family to pursue a degree. She ended up earning her Bachelor’s of Arts & Social Sciences, majoring in English Literature & minoring in Women’s Studies. But, of course, you can’t study 24/7! A girl’s got to have a bit of fun, don’t you think? When she wasn’t studying, Danielle was spending her evenings and weekends moonlighting as Miss Lucky Dee.

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It wasn’t long before she put the “Luck” in her name by winning a modeling contest & contract with one of our favourite retailers, Lucy Clothing. After catching Diane’s eye and building a rapport with Cherry Velvet as a model, we hired her right after her graduation to help out with the office and be a cheerful face & voice to our customers.

Alas, Cherry Velvet couldn’t stay Lucky forever and eventually Danielle moved on to coordinate something else…a family!

Thankfully, we never lost touch with her and when we can, we love to have her in to shoot. At her most recent gig with us, we had a chance to ask her for her thoughts on her time with Cherry Velvet.

This is what she had to share!

What was it like working for Cherry Velvet?

I love working with Cherry Velvet!  Diane and everyone here is so awesome and supportive. I always feel comfortable and confident working with you all.  And of course, Diane’s designs make me feel amazing too!

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Working for Diane was a dream come true for me! I had just graduated from Simon Fraser University and was looking for a new job.  When I heard Diane was looking for help in her studio, I immediately emailed in.  I had modeled for Diane once before and she was already someone I looked up to and admired. Diane is very generous and would often give me clothing! (Like I said, it was a dream come true!)

I’ve learned so much from her and continue to take any opportunity to learn more.

With all that said, working for an artist is not without its challenges…Diane can make quite the mess during her creative process. That’s hard for a neat freak like me! lol

What’s your favourite Cherry Velvet dress?

I love the Lana Dress in Monochrome Lace.  I took that one home after my last shoot. It’s comfortable, classy and has pockets! It was a hit at my husband’s Christmas party. Also The Leah Lace Dress in Royal Blue! It’s to die for!

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I could go on.  I can’t pick just one!

What does body positivity mean to you?

For me, “body positive” means loving my body and having confidence regardless of what other people, society and the mainstream media may think.  It’s just being happy with whatever size I am today.  It means appreciating the amazing things my body does, rather than the fact that I don’t have a thigh gap or flat stomach.

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As usual, Danielle was an absolute pro in front of the camera, always game to try something new! This proved perfect, since we had a cute Video Game-themed idea for one of our newest dresses, The Doris in Pixel Party. Check out our little animated video below here!

Doesn’t she make a darling sprite?

We think she’s super!

XOX Cherry Velvet

Why Fashion Shouldn’t Be Fast

24 Nov

As the gifting giving season rapidly approaches, we want to take a moment and address an issue that is seriously affecting both consumers & retailers…”Fast Fashion”. This is a term coined to describe a current trend in fashion, aimed at ensuring that consumers buy as many garments as possible, as frequently as possible. With the rise of online retailers such as RoseGal and Dresslily, that sell their garments at ridiculously low prices, consumers have come to expect these prices without the thought of the consequences.  But are these garments truly a great price? We want to explain what Fast Fashion really means and why it’s too good to be true.

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With cheap and rapid overseas production allowing some retailers to release styles weekly, Fast Fashion’s goal is to make the consumer feel out of style after the first few wears. Yes, that dress may be $20, but there might easily be 100+ dresses to purchase by the end of the season. It’s not much of a deal if you feel obligated to buy every week, just to feel on trend.

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Which leads us to another point – Fast Fashion is literally designed to fall apart about as quickly as it’s purchased. Retailers know that if their garments fall apart, it will give the consumer a reason to purchase something new. Deliberately poor quality/low grade fabrics are not only dishonest but also lead to much unneeded waste, with an estimated 68 lbs of textiles per American finding its way into landfills each year.

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These cheap materials often include chemicals such as petroleum & heavy metals like lead. In addition to being potentially harmful to your health, these materials take decades (at the detriment of our environmental footprint) to decompose. In short, by participating in Fast Fashion, you are guaranteed an inferior piece of clothing.

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If that’s not enough to deter you, we would be remiss not to address the ethical repercussions of supporting Fast Fashion. In addition to cost-cutting measures like poorly graded Plus Size designs (or excluding Plus sizes altogether) Fast Fashion also manages their bottom line by contracting factories overseas that do not have and uphold employment standards like here in Canada. This leads to extremely unfair wages and poor working conditions, in addition to the illegal use of “informal workers” that work from their homes in some of the poorest regions of the world. This unfortunately also includes children; Children whose small fingers are more cost-effective for companies to employ, than purchasing the expensive machines required to sew on embellishments such as beads and sequins. In fact, if you purchase a relatively inexpensive garment with beads and sequins, they were almost certainly sewn on by children.

For Cherry Velvet, we simply cannot participate in a trend like this. When we say we are Retro/Vintage inspired, we aren’t only referencing the unique prints and style of our dresses. We truly believe in the old fashioned mentality of being careful and deliberate in designing. We want our Regular and Plus Size dresses to echo the days where fashion was all lovingly patterned and graded by hand and a dress had good structure and a long lasting quality behind it.

Unless you’re purchasing from a company that is transparent about where and how they manufacture their garments, you can’t be sure that you’re purchasing guilt-free, quality clothes. It is a little-known fact that many outlet stores (Like Winners, TJMaxx, Marshall’s, to name a few) do not actually sell a brand’s out of season pieces or excess stock; In actuality, an outlet’s broker deals with large brand names, in order to put their designer labels on the cheaply made clothing manufactured in their own low-quality factories.

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We hope that this “insider” information has helped educate on the global effect that Fast Fashion has on the global community and industry. It’s time we all slowed down and made a conscious decision to be more thoughtful about what we wear.

XOX Cherry Velvet

Cherry Velvet’s Holiday Lookbook!

11 Nov

With the Holiday season rapidly approaching, we wanted to make sure all our ladies’ halls have been decked…out in Cherry Velvet Fashion!

Presenting our 2016 Holiday Lookbook!

cherry Velvet 2016 Holiday Lookbook

We’re showing off a full complement of dresses, perfect for every special occasion this season. View some lovely looks featuring CV favourites like our Doris & Chrissy dresses, as well as a brand new fabric for one of our newest best seller, The Lana!

There’s also a little seasonal surprise print inside…
…What’s the holiday season without a Candy cane, cocktail….maybe both?

Guess you’ll just have to look and see! Check out all our dresses at Cherry Velvet Dresses.

If you’re local to Vancouver, see (and try on!) all these gorgeous frocks along with the rest of our collection, during our block of open studio shop dates this month (in participation with the Eastside Culture Crawl):

Thursday, November 17
5 pm – 10 pm

Friday, November 18
5 pm – 10 pm

Saturday, November 19
11 am – 6 pm

Sunday, November 20
11 am – 6 pm

Hope to see you all there!

XOX Cherry Velvet

Vintage Inspired Fall 2016

31 Oct

Fall into Winter with our newest Lookbook!

Spend the last few months of 2016 feeling #stunningatanysize in our latest collection of vintage inpsired dresses. In these pages, you’ll find new looks for favourites like our Paige & Kate dresses, in addition to a whole slew of new styles, such as The Olivia & Tracy.

From the convertible quality of our new Shimona dress, to the rich and luxurious new fabrics we have to offer for our Tracy & Sabrina styles, we have a style that suits everyday and every occasion!

XOX Cherry Velvet